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Special Olympics World Games Los Angeles 2015

 

With 6,500 athletes and 2,000 coaches representing 165 countries, along with 30,000 volunteers and an anticipated 500,000 spectators, the 2015 Special Olympics World Games – being staged in Los Angeles July 25-August 2, 2015 – will be the largest sports and humanitarian event anywhere in the world in 2015, and the single biggest event in Los Angeles since the 1984 Olympic Games. The 2015 Special Olympics World Games, with the unparalleled spirit, enthusiasm, teamwork, joy and displays of courage and skill that are hallmarks of all Special Olympics events, will feature 25 Olympic-style sports in venues throughout the Los Angeles region.

The Opening Ceremony, to be held July 25, 2015 in the historic Los Angeles Memorial Coliseum, site of the 1932 and 1984 Olympic Games, is expected to attract 80,000 spectators. On April 30, 2014, LA2015 and ESPN announced a global programming deal that will see ESPN bring coverage of World Games to millions of fans around the world. For more information on the 2015 Special Olympics World Games, including volunteer and sponsorship opportunities, visit www.specialolympics.org and on social with #ReachUpLA on Facebook, Twitter and Instagram.


Designing The Olympic Experience

In 2014, Davis Elen and the Special Olympics Committee approached Art Center College of Design with a request for a celebratory experience design proposal for the Special Olympics World Games to be held in Los Angeles the following year.
The resulting proposal encompassed branding, way-finding, environmental graphics, installations, and designed spaces for the upcoming venues for the World Games, including the Los Angeles Convention Center and UCLA's Pauley Pavilion.

Lead Graphic Designer: Carrie Chang
Copy Editor: Katie Healey
Design Team: Ana Marie Pino, Andy Lee, Annie Buado, Ara Byun, Belle Thanassorn, Cheok Lei, Connie Bakshi, Daniel Yoon, Ellie Chan, Erica Kim, Hayley Chung, Jed Jeong, Jonathan Kim, Joseph Chung, Julia Ok, Julian Callanta, KB Jeon, Kevin Staves, Maria Shishkina, Marie Stargala, Ronnie Dai, Sabrina Che, Sam Choo, Sherry Chen, Sophia Alvarado, Tanvi Sonavane, Terry Kim, Vincent Widjaja, Wesley Sun, Yujin Lim
Teachers: Cody Clark, Dewi Schonbeck, Michael Neumayr